The Guardian Work For Us

Join our team at the Guardian and be a part of a diverse and inclusive global organisation that delivers fearless, investigative journalism, and holds power to account. Our team of award-winning journalists, cutting-edge commercial professionals, and industry-leading digital experts are committed to making a difference and represent a wide range of backgrounds and perspectives. We offer a challenging and exciting environment for career development, with a focus on training, growth and fostering an inclusive culture.

We are now looking for a Marketing Manager (Performance) to join our Marketing and Reader Revenue team! In this role you'll be responsible for the planning, implementation, optimisation and analysis of paid marketing activity across multiple product web and app verticals to drive revenue growth and conversions.

About the Role

• Collaborating with internal teams and media or creative agencies to plan and execute paid channel marketing campaigns.
• Driving conversion and return on marketing investment, through targeted digital paid channels, optimising campaigns through data-driven insights and A/B testing.
• Working with the marketing team to support brand initiatives, creative approach and audience insight to drive relevant and effective marketing communications to our readers.
• Working with the marketing team, product owners and the wider department on campaigns that drive digital reader revenue consideration and conversions.
• Planning, activating and optimising campaigns, including hands-on media agency management.
• Briefing creative assets (display ads, social,video assets etc) – working closely with the brand team and the creative studio to deliver both brand and direct response objectives.
• Providing regular, accurate reporting and analysis, interpreting results vs targets on key metrics including acquisitions, click through rate, conversion rate and cost per acquisition.

About You

We're looking for someone who has the following experience:

• Proven track record of managing digital marketing campaigns across paid search and paid social
• Experience managing Paid App Subscription marketing campaigns
• Managing stakeholders.
• Analysing campaign performance and optimising campaigns to deliver against conversion and revenue targets.
• Budget management, planning and forecasting.
• Briefing creative assets and providing constructive feedback
• Working with media or digital agencies.

It's not essential but we would also love to see applications from candidates who demonstrate the following:

• Managing campaigns across display, affiliates, aggregators and other paid digital channels.
• The ability to integrate and interpret data across the media platforms and internal reports.
• Google AdWords certified
• Looker Studio and Tableau experience

We operate in a hybrid environment working 3 days a week from our offices in Kings Cross and 2 days a week remotely.

We value and respect all differences (seen and unseen) in all people. We aspire to have inclusive working experiences and an environment that reflects the audience we serve, where our people have equal access to career development opportunities, their voices are heard and can contribute to our future. We actively encourage applications from people of all backgrounds. Many of our staff work flexibly and we will consider all requests for flexible working arrangements.

How to Apply

To apply, please upload your latest CV and a cover letter which outlines why you'd love to take on this role, and why you're a great match for what we're looking for.

We appreciate the time taken to prepare each application we receive. We do not use AI-assisted technology to review applications; every application is reviewed by a member of our recruitment team.

The closing date for applications is 17th September 2025.

All roles at the Guardian are open for everybody to apply. It is important to us that you feel supported and comfortable throughout your recruitment process, in order to perform your best. Please let us know if there are any changes we could make to help your application, this includes providing documents in accessible formats or personalising the process to better support your needs. Please contact Alice on alice.connor@theguardian.com to discuss further so we can work with you to support you through your application.

Benefits at the Guardian

You'll have 30 days of annual leave per year (plus bank holidays) with the option to purchase an additional 5 days. Our pension scheme is generous; if you contribute 5% then we will contribute 8-12% (depending on your age). We believe in giving back, which is why employees are given 2 volunteering days annually and the option of payroll giving. Season ticket loans are also available.

You are entitled to private healthcare, life cover, income protection, and eye tests. You can also opt in to dental insurance.

We have enhanced maternity, paternity, adoption and shared parental leave policies in place. We also support our employees by offering an IVF, menopause, baby loss, and trans equality policy.

Culture and Wellbeing

We want everyone to feel like they belong at the Guardian and we champion diversity of thought. Our various employee forums provide a platform to use their voice to foster an inclusive workplace. We became the first major media organisation to achieve B Corp status.

We offer tools to help you prioritise your wellbeing including access to our employee benefits platform which provides tailored support for health and wellbeing. In addition, we also offer free yoga and pilates classes. These run alongside our corporate gym membership and cycle to work scheme.

Our canteen has views overlooking the Regents Canal and caters for breakfast, lunch and dinner.

Learning and Development

We encourage personal and professional growth. Employees have access to a broad range of tools and solutions, and we are happy to support the pursuit of professional qualifications through vocational courses and apprenticeships.